Social Prospecting Workshop
Branding Yourself in the Digital Age
21st Century Social Media Strategies
Use the ULTI Framework to draw qualified clients to yourself.
The prospecting game has changed.
The client acquisition strategies of the last decade nolonger work. Customers have become resistantto these traditional methods of roadshows, streetcanvassing and cold calling, and salespeoplewho continue to use them are up againstdifficult odds.
To remain effective in the 21stcentury, a salesperson must use both offline and online trust-building principles and prospectingstrategies.
In Million Dollar Social Prospecting, you willlearn the timeless principles of trust-building.Delving into the latest methods of online socialmedia branding and prospecting, you will builda reputation that converts cold prospects intowarm clients.
Schedule: 930 – 1730 (1 Day)
♦ Devise a competitive prospecting strategy in the business climate of today.♦ Develop your personal brand to attract qualified prospects and capture their attention.♦ Learn how to leverage social media to get close to your ideal clients.
Session 1: Building Authority and Reputation in a Information Savvy World
♦ Understand the principles of trust-building in a technology driven world.♦ Craft Facebook messages that win the attention of your social media followers without spending a cent.♦ Position yourself as a trusted and respected online authority and uncover a pool of followers who will embrace your expertise
Session 2: Turning Casual Followers on Social Media into Prospective Clients
♦ Discover the art of engaging online followers and have them care about what you do.♦ Formulate personal branding strategies that constantly creates meaningful conversations on social media.♦ Leverage on engagement strategies to turn these casual followers into potential prospects.
Session 3: Turning Online Fans Into Qualified Offline Meetups
♦ Learn about the behaviors of online prospects and how to turn them into qualified client appointments.♦ Understand the follow-up process that turns online fans into offline, paying clients.♦ Request for appointments with ease without appearing pushy.
Why Attend This Course
♦ Stop wasting time prospecting the wrong crowd and work with qualified clients.♦ Solidify your success by crafting a clear and concise personal brand.♦ By having a strong reputation, you have an unfair advantage over your competitorswhen you approach affluent clients.
Classroom Lecture StylePractical Online ExercisesPeer Coaching
Participants will do an online assessment andtrainers provide feedback.
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